What We Do

Unwined Marketing and Communications is committed to increasing your bottom line and sales volume by delivering cost effective marketing and communications to your unique customer base and target markets. We work with you to make the most out of your marketing dollar.

Areas We Specialise In

Advertising: We design stand out corporate advertising and develop targeted media plans to maintain your organisation’s identity, name and reputation and maximise direct sales responses.
Direct Mail (to new and existing customers): Direct mail is one of the most cost effective sales media available. We can develop and manage direct mail campaigns on your behalf or suggest ways to improve your existing direct mail to generate more sales and increase customer loyalty.
Newsletter Copy and Design: We can develop professional newsletters written in your particular style, addressing your individual winery news and promotions. We work with you to develop the content which will engage the reader and help generate more sales.
Labels, Packaging and Point of Sale Material: With several creative minds always on the go, we can help you stand out from the crowd by creating unique and creative wine labels and point of sale materials.
Merchandise: Merchandise is a great way to generate additional revenue at the cellar door. We can help develop a range of branded merchandise and promotional materials that will help remind people of how much they love your wine and the fantastic experience they had visiting your winery.
Web Design and Search Engine Optimisation: Your website is like an online cellar door: customers visiting your website need to have the same experience as if they had visited you personally. Similarly, your website needs to be found and accessed easily by consumers; welcoming and easy to get around. Through your website, visitors can learn more about you and your wines - and feel comfortable to make purchases. We can help design a website that ticks all of these boxes!
Email Broadcasts: We can create affordable, professional email campaigns which will help you connect with your customers, clients or members in an instant. Email campaigns can allow your customers to view and purchase your wines with ease, whilst complying completely to all regulations (such as the SPAM Act 2003).
Telephone Customer Service and Sales: Professional and frequent interaction with your customers increases sales and builds loyalty. That’s why Unwined Marketing and Communications has teamed up with the most professional and awarded call centre in the country. We work with them to supply sales, after sales and customer service solutions through phone, fax, e-mail and on-line conversations.
Customer Research: Finding out what your current and future customers think and feel about your wine, brands and winery is invaluable in guiding your marketing. Gaining insights into what influences your customers to buy and drink your wine, or to bring their friends to your cellar door, allows you to then focus on what works and fix what doesn’t.
Public Relations: We can help build the profile of your winery by using all forms of media and communication to build, maintain and manage the reputation of your business. In this age of fierce competition, public relations can be your greatest asset as it can help gain greater customer loyalty and influence the way people think about your wine.
Special Events: Exciting wine events are paramount to the success of the wine industry as they help attract more visitors to the region — and to your winery. We can plan and execute your special events, such as food and wine celebrations, music and wine festivals, harvest parties etc. from start to finish. Your unique events will help create more awareness, attract more visitors, increase your membership base and of course increase sales.

Unwined Promotions.